Road to Premium
2020 held many challenges for Mazda. With the launch of the CX-30, new model in the manufacturer's SUVs range, and the introduction of the pioneering SkyActiv-X engine, the Japanese brand has several news to highlight, addressing both its customers and network.
Introducing the brand's new products and allowing Mazda sales and after-sales network to test them, whilst bringing emphasis on moving upmarket.
ORECA Events solution
Devising two half-day trainings in a ‘back-to-back’ format, in the south of France. The programme included static indoor workshops as well as dynamic tests on road and off road, in the heart of a wine estate.